Everything I Know about Marketing I learned from Google

Crystal Ballin’

December 29, 2010 by Aaron Goldman

Over the past week, I’ve been busy “Future-Proofing.” Below are links and lists from bylines I’ve written sharing my expectations for the coming year. We’ll see how things shake out but the one thing I’m certain of is that 2011′s gonna be Googley!

Ten Search Marketing Hot Spots To Watch In 2011
1. Local
2. Social ads
3. The social graph
4. Mobile
5. Attribution
7. Display
8. Video
9. Search
10. Apps

10 Crazy 2011 SEM Predictions
1. Facebook will create its own search engine
2. Apple will create its own search engine
3. Groupon will create its own search engine
4. EBay will create its own search engine
5. Google will fall below 60% U.S. search query market share
6. Google will buy TiVo
8. Comcast will buy Yahoo
9. Adobe will buy AOL
10. You will buy my book

Image Source: iStockPhoto (actually paid for)


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